Social media limits cheat sheet 2026

Every limit of all five networks on one sheet: length, size, caption, hashtags, formats.

Limits as Dropslate checks them today. Each network’s source is under its column.

Social media limits cheat sheet 2026
LimitYouTubeInstagramFacebookThreadsTikTok
Title100————
Caption5,0002,20063,2065002,200
Caption on a photo carousel————4,000
Tags, all together500————
Hashtags—30———
Mentions—20———
Video length—0:03 – 15:000:03 – 240:005:000:03 – 10:00
Video file size256 GB300 MB4 GB1 GB—
Video formatsmp4, mov, webm, avi, mpegmp4, movmp4, movmp4, movmp4, mov, webm
Short-form (Shorts, Reels) up to3:001:301:30——
Story up to—1:001:00——
Images per post—2 – 10102 – 202 – 35
Image file size—8 MB10 MB8 MB20 MB
Image formats—jpg, jpegjpg, jpeg, png, gif, bmp, tiffjpg, jpeg, pngjpg, jpeg, png, webp
Sourcedevelopers.google.com/youtube/v3/docs/videos + support.google.com/youtube/answer/57407developers.facebook.com/docs/instagram-platform/content-publishingdevelopers.facebook.com/docs/graph-api/reference/page + /docs/video-api/guides/reels-publishingdevelopers.facebook.com/docs/threads/postsdevelopers.tiktok.com/doc/content-posting-api-media-transfer-guide

Get an email when a limit changes

We email you once, when it ships. No newsletter.